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sales process

The Consultative Sales Process and the Hero’s Journey

2019-04-07
By: Joel Emery
On: April 7, 2019
In: Insights, Marketing, Sales Operations

Did you know that a consultative sales process mirrors the myths and legends that human beings have told each other for millennia? The tales we’ve told since the dawn of man, whether around the campfire, in plays, or on the silver-screen inform and frame our worldview. These myths and theirRead More →

Lead Scoring: Five Steps to Make Your Sales Team More Effective

2019-03-28
By: Joel Emery
On: March 28, 2019
In: Insights, Marketing, Sales Operations

Did you know that buyers are more than 2/3rds of the way through their decision-making process before they connect with a salesperson? How can you make sure that your sales representative or team is equipped to respond proactively and quickly to the needs of the customer or client? Maybe you’veRead More →

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